Tecovas is making Chili’s-themed cowboy boots. Here’s how much they cost
In a quirky Texas-meets-fashion moment, Chili’s Grill & Bar is partnering up with Tecovas to create Booth Boots, according to a news release.
These Booth Boots are cowboy boots handcrafted by Tecovas using the red vinyl booths at Chili’s. Both companies are based in Texas: Tecovas in Austin, and Chili’s in Dallas.
How much will the Chili’s x Tecovas Booth Boots cost?
The boots will be available in both men’s and women’s styles, featuring chili-pepper tonal stitching and retail for $345 a pair. The brands are also collaborating on a Booth Belt, priced at $75, to add the finishing Texas touch.
Here’s how the news release describes each boot:
The Booth Boot in Chili’s Booth Red – Women’s ($345): Tecovas’ best-selling Annie cowgirl boot is tall and timeless with the exclusive chili pepper tonal stitching, fashion-forward snip toe and a deep scallop at the top of the boot for a comfortable yet flattering fit.
The Booth Boot in Chili’s Booth Red – Men’s ($345): This Garrett snip-toe cowboy boot is the epitome of Tecovas’ high standard of craftsmanship and creativity with its pull tab overlays emphasized by intricate chili pepper stitching.
The Booth Belt in Chili’s Booth Red ($75) – Top off the look and match the stylish Chili’s x Tecovas Booth Boots with a handcrafted belt embellished with chili pepper stitching detail and finished off with a brass buckle in a matte nickel finish.
When will the Chili’s x Tecovas Booth Boots go on sale?
The Booth Boots and Belt are set to go on sale Tuesday, July 29 at 10 a.m. Central Standard Time, exclusively on Tecovas.com and will only be available while supplies last. To sweeten the launch, a select few Tecovas locations across the U.S. will serve margaritas for a limited time on August 2 to guests over the age of 21. The only Fort Worth Tecovas store is located at 2341 N. Main St. in the Stockyards.
As Chili’s VP of Marketing Jesse Johnson put it in the news release “We thought it would be fun to celebrate this familiar piece of the Chili’s experience by turning it into something truly unexpected for our fans.”