Business

What’s that gonna be ... near downtown Fort Worth?

Topgolf, with its curved shape for hitting bays, is beginning to rise on Fourth Street northeast of downtwown Fort Worth.
Topgolf, with its curved shape for hitting bays, is beginning to rise on Fourth Street northeast of downtwown Fort Worth. Courtesy of Topgolf

The gently curved construction site in the shadow of downtown is distinctive, and yet still not fully formed enough to keep us from wondering, what’s that gonna be?

Where is it? East Fourth Street in Fort Worth, near the southeast corner of Texas 121 and Interstate 35W.

What’s it gonna be? Topgolf, the much-anticipated first Fort Worth location of the popular Dallas-based sports and entertainment venue.

The 65,000-square-foot complex will include an interactive driving range, lounge space and 102 climate-controlled hitting bays that can host up to six players at a time. The new venue will also include 3,000 square feet of private event and meeting space.

Topgolf has 29 locations worldwide including in Dallas, Allen and The Colony. The fast-growing company recently opened in Las Vegas and acquired World Golf Tour and Protracer. It also announced $275 million in new financing that will fuel the company’s expansion into cities like Charlotte, N.C., Nashville, Tenn., and Orlando, Fla., among others.

“This credit facility supplies us with the capital we need to introduce the Topgolf concept to more cities and help grow the game of golf,” Topgolf Chief Financial Officer William Davenport said in a statement.

At Topgolf, players of all skill levels take aim at driving range targets with microchipped golf balls that track their accuracy and distance. The lounge-style setting also features an extensive food and beverage menu, plus more than 300 flat-screen TVs. Prices range from $20 to $40 for a one-hour rental of a bay. Memberships are also available.

“Fort Worth is a perfect complement to our other DFW locations as it will allow us to attract fans from the west side of the Metroplex,” Topgolf International’s chief operating officer Zach Shor told the Star-Telegram last fall. “This location will offer great visibility from two major highways, proximity to the downtown area and beautiful views of the city.”

The Fort Worth Topgolf is still on track for a late March or early April opening, representatives said this week.

This story was originally published September 22, 2016 at 9:09 AM with the headline "What’s that gonna be ... near downtown Fort Worth?."

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