Arlington may not have been mentioned much on telecasts of the NFL Draft, with announcers frequently saying they were in “Dallas.”
But the draft held at AT&T Stadium in Arlington the past week brought record viewing to the city.
The NFL announced that this year’s NFL Draft was the highest-rated and most-watched in its history, growing 25 percent in ratings and 20 percent in viewership.
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That is due in part to combined coverage on multiple networks, including Fox, ABC, NFL Network, ESPN, ESPN2 and ESPNDeportes. Day 3 on Saturday brought in almost 3 million viewers, the league said, which would make it the most-watched Day 3 in history.
For the three days, the NFL announced a combined 3.57 household rating and 5.5 million viewers. Day 1 on Thursday brought in the most viewers, with a combined 7.0 household rating and 11.2 million viewers, which is the second-most watched draft day in league history.
Live attendance included 100,000 attending the opening night. Attendance numbers for the rest of the draft have yet to be announced.