Dallas Cowboys

Netflix holds premiere for upcoming documentary on Jerry Jones, Dallas Cowboys

Netflix’s newest sports documentary, “America’s Team: The Gambler and His Cowboys,” will debut Aug. 19, and the streaming giant held a premiere for the show Monday at The Egyptian Theatre in Hollywood.

The event was attended by Jerry Jones, Emmitt Smith, Michael Irvin and others associated with the Dallas Cowboys.

Jerry Jones, Owner, President & GM, Dallas Cowboys, Michael Irvin and Emmitt Smith speak onstage during the premiere of Netflix’s “America’s Team: The Gambler and His Cowboys” at The Egyptian Theatre Hollywood on August 11, 2025 in Los Angeles, California.
From left, Jerry Jones, Michael Irvin and Emmitt Smith speak onstage during the premiere event for Netflix's "America's Team: The Gambler and His Cowboys" documentary Monday in Los Angeles. Matt Winkelmeyer Getty Images for Netflix

The documentary covers Jones’ purchase of the franchise in 1989 and the “Triplets” era, when the Cowboys dominated the NFL, winning three Super Bowls and becoming one of the league’s most iconic dynasties. At the premiere, Jones talked about the memories that the documentary stirred in him.

“I’m excited about it,” he said. “I must say this, that it brought back memories that I hadn’t felt in a long time. We had a lot of good things happen for us to be able to have the Super Bowls we’ve had and had the success that we’ve had.”

Netflix also posted a trailer for the show.

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Lawrence Dow
Fort Worth Star-Telegram
Lawrence Dow is a digital sports reporter from Philadelphia. He graduated with a master’s degree in journalism from USC. He’s passionate about movies and is always looking for a great book. He covers the Texas Rangers and other sports.
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