Mavericks owner Mark Cuban backs sale of NBA jersey sponsorships

NBA jerseys are getting a makeover.

It’s a small makeover, but a makeover just the same.

The NBA Board of Governors approved the sale of jersey sponsorships, beginning with the 2017-18 season, as part of a three-year pilot program. The sponsorship patch will appear on the front left of the game jerseys opposite the Nike logo. Patches will measure approximately 2.5 inches by 2.5 inches and be adjusted to fit the dimensions of each sponsor’s logo.

The NBA’s 30 teams will be responsible for selling their own jersey sponsorships.

“I voted for it. I like it. They are small patches,” Mavericks owner Mark Cuban said Friday. “Not much different than the memorial patches that have been worn without issue.”

The sponsor patch will not appear on the retail versions of the player jerseys, but teams will have the option to sell the jerseys with sponsor patches in their own retail outlets.

This story was originally published April 15, 2016 at 12:24 PM with the headline "Mavericks owner Mark Cuban backs sale of NBA jersey sponsorships."