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The team has three new digital streams that’ll give fans behind-the-scenes videos, online alerts and more plus they’re launching two Holiday Packs, Holiday Hoop Camps and the 2017 Mavs Dancer Calendar.
The Mavericks have launched a channel on Roku, the TV streaming platform with more than 10 million active accounts. Roku users can search for the Dallas Mavericks in the search portal to subscribe to the channel, or use the code gomavs ( or click HERE) to automatically subscribe.
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The Mavericks are also the first NBA team to have utilized the live streaming app Live.ly and the music video community app Musical.ly. Both apps showcase Mavericks players’ personalities—and sometimes, even dance moves.
Live.ly is used frequently to highlight Mavericks practice and pre-game warm-ups with an average of 15,000-20,000 views per stream.
To find the Mavericks on Musical.ly and Live.ly, download the apps from the App store on iPhone or the Google Play store on Android and search for @DallasMavs.
Looking for Christmas ideas?
The Mavericks have those too in the form of holiday packs, camps, calendars and clothing:
The 3-game packs are a great way to secure the best seat locations when the Mavericks take on the Cleveland Cavaliers or the Golden State Warriors this season. Each pack comes with three home games, a Mavericks fleece beanie and an exclusive Mavericks “Tacky-Sweater” fleece blanket.
Holiday hoop camps
The 2016 Holiday Hoop Camps are available from December 19-21 and December 27-29 at various locations throughout the Metroplex and include 2 tickets to a Mavericks game.
The Winter Mini Mavs Clinics are for boys and girls from the ages of 4-7 and are designed to introduce beginners to the game of basketball.
The 2017 Mavs Dancers Calendar is on shelves now and can be purchased at The Mavs Hangar Stores for $19.99 or on mavgear.com. The 2016-2017 Mavs Dancers will be holding a calendar release party and signing on Tuesday, November 29 at Stirr in Deep Ellum.
The Mavs Hangar will be giving Black Friday deals to all Mavericks fans at both the Victory Park and Hangar North Fan Shops. In addition to an exclusive Mavericks Black Friday Hoodie ($29.99, normally $49.99) that will be launched on Wednesday, November 23, the Hangar will give 25 percent off on all adidas gear (excluding jerseys) and an additional 25 percent off all clearance items on November 25 and November 26.