TCU freshman receiver Jordan Hudson lands NIL deal
TCU wide receiver Jordan Hudson has signed his first name, image and likeness deal.
The freshman has partnered with Revival Fitness Texas (REVFIT) which describes itself as “an elite fitness experience that focuses on transforming personal health not only through the physical, but also the social and mental aspects of life.”
REVFIT’s flagship workout studio is located at 3322 Hulen Street in Fort Worth. The TCU-focused NIL collective Think NIL helped broker the deal.
Hudson was one of the gems of the Horned Frogs’ 2022 recruiting class after staring at Garland. Hudson was considered a four-star prospect and was even ranked as a five-star by one recruiting service.
Playing behind an experienced group of pass catchers, Hudson has shown some promise with 10 receptions for 125 yards and a touchdown.
“Jordan is an incredibly talented and dynamic athlete who is focused on delivering his best every single day,” REVFIT founder and chairman Gary D. Simpson said in a statement. “We are very proud to partner with him on building our brands together.”
Hudson said he was thrilled for the opportunity.
“I’m excited to be a part of a successful start-up fitness venture that brings something new and innovative to the fitness world,” Hudson said. “As I grow in my football career, I get to partner with REVFIT to accomplish success both on and off the field.”
The deal will include marketing and branding activities across social media for Hudson and the receiver will also have the option to co-teach fitness classes and participate in corporate events with executives in order to gain experience. The announcement didn’t state the financial compensation for Hudson.
“The culture and atmosphere of REVFIT align seamlessly with the TCU experience,” Brent Cunningham, the VP of operations at Think NIL said. “Furthermore, this partnership between REVFIT and Jordan is what NIL was always intended to be.”
