Heim Barbecue to open newest location in Old Town Burleson development
The fourth Heim Barbecue will open in a new Burleson development, the city has announced,
The new building at 135 W. Ellison St. will expand the city’s Old Town area, according to the city announcement. BTX Old Town is the developer.
It’s the first suburban location for Heim Barbecue, Emma and Travis Heim’s craft barbecue restaurant known for high-end meats and large portions.
Travis Heim said he likes the Burleson location in part for the new plaza.
“We really like the area because of the tremendous growth — this location is right next to City Hall, has a beautiful walkable plaza and a huge park directly in front,” he said.
Burleson’s Old Town shops and restaurants are striving local businesses, not soulless chains.
“We want to find unique spaces that fit in with the surrounding community, not just blank boxes or strip malls,” Heim said.
The 2022 opening date gives Heim time to focus on Fort Worth and Dallas restaurants, he said.
A new Heim opened last month at 3130 W. Mockingbird Lane, just east of Cedar Springs Road and Love Field.
“Our to-go business has been huge,” he said.
The food delivery business has changed barbecue restaurants, mainly because diners no longer feel safe waiting in cramped lines.
Heim is joining other barbecue restaurants in adding a separate register and order/pickup station to make to-go orders faster.
He described the Fort Worth restaurants’ 2020 experience as “not much new.” The restaurants will add a “resolutions” menu of lighter or less expensive items after the holidays, he said.
Heim, listed among Texas Monthly’s Top 50 barbecue restaurants in Texas, opened in 2014 as an East Hattie Street food truck. It moved in 2017 to a full-scale restaurant and bar at 1109 W. Magnolia Ave.
Heim also opened a second location a year ago at 5333 White Settlement Road in the new River District near the West Fork of the Trinity River.
Both locations are open for lunch Christmas Eve but closing for dinner Christmas Eve and all day Christmas Day. They will be open regular hours over New Year’s, an excellent time to go; heimbbq.com.
This story was originally published December 16, 2020 at 5:40 AM.
