Rahr invites fans to raise a can to new Ugly Pug packaging
Ugly Pug, the popular year-round black lager from Rahr & Sons Brewing Co., will transition from bottles to cans this month as demand grows for canned craft beers.
The pioneer Fort Worth craft brewery plans to transition several beers to cans after purchasing new canning equipment that has doubled capacity to 1,200 cases a day.
“Cans are more portable, eco-friendly and prevent unnecessary light and oxygen from breaking down the hops in a beer,” says owner Fritz Rahr.
To celebrate the launch, Rahr will host a special tour and tasting event Sept. 21 (5-7:30 p.m., $10). Attendees will receive a “Chug a Pug” pint glass, and Ugly Pug will be featured on tap.
The event will benefit DFW Pugs Rescue Club, and food trucks will serve dishes made with Ugly Pug for purchase. The official Ugly Pug mascot, Oscar, will also be on-site for photo opportunities. 701 Galveston Ave., Fort Worth, 817-810-9266. www.rahrbrewing.com.
This story was originally published September 15, 2016 at 2:51 PM with the headline "Rahr invites fans to raise a can to new Ugly Pug packaging."