Granbury’s Revolver Brewing, one of the most popular craft breweries in North Texas, is joining the big time — for better or worse.
Masterminds behind the craft beer Blood & Honey, Revolver is being bought up by MillerCoors’ Tenth and Blake Beer Co., which is home to such well-known brands as Blue Moon, Leinenkugel’s and Saint Archer.
According to a news release, Tenth and Blake has signed an agreement with Revolver to acquire a majority interest in the company, founded by father and son Ron and Rhett Keisler and master brewer Grant Wood.
Such a high-profile transaction also validates the tremendous craft brewing scene in North Texas, which shows no signs of slowing after years of rapid, expansive growth.
“We’re a piece of that — that [craft beer] explosion that’s happened in North Texas,” Wood said in a phone interview. “I’m proud of a lot of people. There’s some really good beer being made in DFW and we’re proud to be part of it.”
According to Wood, the MillerCoors acquisition won’t fundamentally alter Revolver.
The biggest change, he says, will be transitioning away from self-distribution to distribution through a wholesaler.
“It’s all business as usual, only more so,” Wood said. “There will be a transition period for the next 30-60 days, but we’ll continue to make beer. Rhett and Ron and myself will continue to be managing partners; we still have an ownership stake.”
For those craft brew aficionados in North Texas who view this development as tantamount to selling out, Wood acknowledges the brewery is “sensitive to that.”
“I think, in our case, the benefits are going to be great,” Wood said “It’s going to help us in our ultimate goal to make good beer and get more of that into the hands and mouths of people. Our job is to make good beer, and do that here in Granbury. Rhett, Ron and myself are sticking around and still have a stake in it.”
According to the release, “Revolver Brewing will operate as a separate business unit of Tenth and Blake. Revolver’s management and employees will continue to create, brew, package, market and sell Revolver’s portfolio of brands.”
The terms of the deal were not disclosed, and the transaction, per the release, should be completed later this year.
As for what lies ahead, Wood says Revolver will concentrate on its existing footprint in the near term, with an eye toward expanding to Houston and San Antonio (and, possibly, beyond the state’s borders at some point).
“When Rhett and Ronnie and I started this four years ago, I didn’t even predict this,” Wood said, laughing. “This is phenomenal support the market has given us. The growth of Blood & Honey is continually amazing to me, so I don’t know.
“Our goal, as it always has been, has been to make great beer, and continue to service our customers as best we can, and like Rhett says, ‘Not get too far out over our skis.’ ”