Consumers keen on finding
bargains for holiday season
The recession may be over, but people are still shopping with an eye on savings.
About 30 percent of U.S. adults want to cut their holiday budgets this year, according to an October Consumer Reports poll. That follows years of cutbacks.
Digital Access For Only $0.99
For the most comprehensive local coverage, subscribe today.
The 2008 holiday shopping season was the worst in decades, and 2009 was only slightly better. Last year 33 percent said they were expecting to spend less.
The poll also suggested that shoppers will remain intent on finding discounts and deals in November and December, which could hurt prices.
But there were some good tidings for retailers in the survey: Nineteen percent of shoppers say they're inclined to spend more this season, up from 16 percent in late 2009.