Rangers announce lower ticket prices for 2014 season

01/09/2014 11:42 AM

11/12/2014 3:39 PM

The Texas Rangers are hoping to reach the 3-million mark in attendance for a third consecutive season and have dropped ticket prices between 4 and 19 percent on approximately 94 percent of their seats.

They have also lowered the number of “premier” games by eight.

“We’ve got to be affordable,” said Rob Matwick, the Rangers’ executive vice president for ballpark and event operations, on Thursday. “With 81 games and 48,000 seats, we have a lot of capacity. Like any baseball team, season tickets are first and foremost. You make your living by building that season ticket base and we’ve done a good job of that the last few years. But we also want to be affordable, affordable for families at different price points that are out there for everyone.”

Matwick said the Rangers’ season ticket sales are “in the mid-to-upper teens.” The club has sold more than 20,000 season tickets the past few years, and Matwick said that remains the goal.

The Rangers have gotten some negative feedback, Matwick said, with the departure of former CEO Nolan Ryan in October, as well as trades that sent fan favorites Ian Kinsler to Detroit and Craig Gentry to Oakland. David Murphy also departed via free agency for Cleveland, and Nelson Cruz is expected to land elsewhere as well.

But Matwick said that has been offset with the buzz surrounding the additions of Prince Fielder and Shin-Soo Choo.

“The nature of this business is change,” Matwick said. “We feel good about where we are [with season-ticket sales] at this point.”

The Rangers set an attendance record of 3.46 million in 2012 after two consecutive World Series runs, the franchise’s first time of reaching the 3-million mark. Attendance dropped to 3.18 million in 2013.

Tickets for next season go on sale at 9 a.m. March 1 except for Opening Day. Fans can enter a lottery for Opening Day tickets beginning Feb. 3-Feb. 19 on the Rangers’ website. Fans who purchase 10-game plans will receive a free ticket to Opening Day. Plans start at $160 and go on sale Thursday.

The Rangers also announced that they will use an expanded version of the dynamic pricing they put in last season. About two weeks before a homestand, the team will either increase or drop ticket prices based on demand.

Ballpark renovations

Rangers Ballpark is getting a $4.5 million facelift this winter, although it’s not as major as the previous three.

The 14,381-square-foot Diamond Club is undergoing renovations and will be called the Jack Daniel’s Club. The club will be open to all season-ticket holders before and during games, and will include a full buffet and bar.

The Rangers are also replacing 1,098 seats in the upper-level suites, overhauling the suite kitchen on the club concourse level behind the press box and installing LED lighting on the relief panels on the exterior of the park.

The Rangers have spent about $40 million on improvements to the Ballpark the past four seasons.

“The projects this winter aren’t as ambitious as we’ve had the past three years,” Matwick said. “But they are still some pretty significant upgrades for us.”

Next season, the Rangers might renovate the restaurant in the all-you-can-eat section, Matwick said.

Ticket specials

Fan Fest: Fans can save more than 50 percent and purchase $8 Upper Reserved tickets or $15 Lexus Club Terrace tickets for select August home games during Texas Rangers Fan Fest.

Ozarka Online Ticket Tuesday: Tickets for most Tuesday home games are half price in Upper Reserved, Upper Box, Lexus Club Terrace and Lower Reserved when purchased online at the team’s website. Offer is not valid April 1, July 28 and September 9.

Fireworks Fridays: Fans may purchase $15 Upper Reserved tickets for Friday night home games on April 18, May 16, June 6, July 25, Aug. 15, Sept. 5 and Sept. 26. Offer is available through the team’s website with the coupon code “FIREWORKS.”

Ticket packages

Section Price (premier price) 2013 price (premier)
Lower Infield $73 ($81) $78 ($88)
Lexus Club Box $67 ($74) $72 ($81)
Lower Box $64 ($71) $70 ($79)
Corner Box $46 ($51) $56 ($63)
All You Can Eat Porch $48 ($51) $51 ($58)
Lower Reserved $34 ($37) $35 ($40)
Outfield Plaza $34 ($37) $35 ($40)
Lexus Club Terrace $29 ($33) $32 ($36)
Upper Box $24 ($26) $24 ($27)
Upper Reserved $17 ($19) $19 ($22)
Grandstand Reserved $13 ($14) $11 ($13)

2014 Rangers schedule

March 31 Philadelphia* 1:05 p.m.
April 1 Philadelphia* 7:05 p.m.
April 2 Phililadelphia 7:05 p.m.
April 4 at Tampa Bay 6:10 p.m.
April 5 at Tampa Bay 6:10 p.m.
April 6 at Tampa Bay 12:40 p.m.
April 7 at Boston 6:10 p.m.
April 8 at Boston 5:10 p.m.
April 9 at Boston 3:05 p.m.
April 11 Houston 7:05 p.m.
April 12 Houston* 2:05 p.m.
April 13 Houston 7:05 p.m.
April 14 Seattle 7:05 p.m.
April 15 Seattle 7:05 p.m.
April 16 Seattle 7:05 p.m.
April 17 Seattle 1:05 p.m.
April 18 Chi. White Sox 7:05 p.m.
April 19 Chi. White Sox 7:05 p.m.
April 20 Chi. White Sox 2:05 p.m.
April 21 at Oakland 9:05 p.m.
April 22 at Oakland 9:05 p.m.
April 23 at Oakland 2:35 p.m.
April 25 at Seattle 9:10 p.m.
April 26 at Seattle 8:10 p.m.
April 27 at Seattle 3:10 p.m.
April 28 Oakland 7:05 p.m.
April 29 Oakland 7:05 p.m.
April 30 Oakland 7:05 p.m.
May 2 at LA Angels 9:05 p.m.
May 3 at LA Angels 8:05 p.m.
May 4 at LA Angels 2:35 p.m.
May 5 at Colorado 7:40 p.m.
May 6 at Colorado 7:40 p.m.
May 7 Colorado 7:40 p.m.
May 8 Colorado 7:40 p.m.
May 9 Boston* 7:05 p.m.
May 10 Boston* 7:05 p.m.
May 11 Boston* 2:05 p.m.
May 12 at Houston 7:10 p.m.
May 13 at Houston 7:10 p.m.
May 14 at Houston 7:10 p.m.
May 16 Toronto 7:05 p.m.
May 17 Toronto* 7:05 p.m.
May 18 Toronto 2:05 p.m.
May 20 Seattle 7:05 p.m.
May 21 Seattle 1:05 p.m.
May 22 at Detroit 12:08 p.m.
May 23 at Detroit 6:08 p.m.
May 24 at Detroit 3:08 p.m.
May 25 at Detroit 12:08 p.m.
May 26 at Minnesota 1:10 p.m.
May 27 at Minnesota 7:10 p.m.
May 28 at Minnesota 7:10 p.m.
May 29 at Minnesota 12:10 p.m.
May 30 at Washington 6:05 p.m.
May 31 at Washington 11:05 a.m.
June 1 at Washington 12:35 p.m.
June 3 Baltimore 7:05 p.m.
June 4 Baltimore 7:05 p.m.
June 5 Baltimore 7:05 p.m.
June 6 Cleveland 7:05 p.m.
June 7 Cleveland* 3:05 p.m.
June 8 Cleveland 2:05 p.m.
June 9 Cleveland 7:05 p.m.
June 10 Miami 7:05 p.m.
June 11 Miami 7:05 p.m.
June 13 at Seattle 9:10 p.m.
June 14 at Seattle 9:10 p.m.
June 15 at Seattle 3:10 p.m.
June 16 at Oakland 9:05 p.m.
June 17 at Oakland 9:05 p.m.
June 18 at Oakland 2:35 p.m.
June 20 at LA Angels 9:05 p.m.
June 21 at LA Angels 6:15 p.m.
June 22 at LA Angels 2:35 p.m.
June 24 Detroit 7:05 p.m.
June 25 Detroit* 7:05 p.m.
June 26 Detroit 7:05 p.m.
June 27 Minnesota 7:05 p.m.
June 28 Minnesota* 3:05 p.m.
June 29 Minnesota 2:05 p.m.
June 30 at Baltimore 6:05 p.m.
July 1 at Baltimore 6:05 p.m.
July 2 at Baltimore 6:05 p.m.
July 3 at Baltimore 6:05 p.m.
July 4 at NY Mets 6:10 p.m.
July 5 at NY Mets 6:15 p.m.
July 6 at NY Mets 12:10 p.m.
July 7 Houston 7:05 p.m.
July 8 Houston 7:05 p.m.
July 9 Houston 7:05 p.m.
July 10 LA Angels 7:05 p.m.
July 11 LA Angels* 7:05 p.m.
July 12 LA Angels* 6:15 p.m.
July 13 LA Angels* 2:05 p.m.
July 15 All Star Game
July 18 at Toronto 6:07 p.m.
July 19 at Toronto 12:07 p.m.
July 20 at Toronto 12:07 p.m.
July 21 at NY Yankees 6:05 p.m.
July 22 at NY Yankees 6:05 p.m.
July 23 at NY Yankees 6:05 p.m.
July 24 at NY Yankees 12:05 p.m.
July 25 Oakland 7:05 p.m.
July 26 Oakland* 7:05 p.m.
July 27 Oakland 7:05 p.m.
July 28 NY Yankees* 7:05 p.m.
July 29 NY Yankees* 7:05 p.m.
July 30 NY Yankees* 7:05 p.m.
Aug. 1 at Cleveland 6:05 p.m.
Aug. 2 at Cleveland 6:05 p.m.
Aug. 3 at Cleveland 12:05 p.m.
Aug. 4 at Chi. White Sox 7:10 p.m.
Aug. 5 at Chi. White Sox 7:10 p.m.
Aug. 6 at Chi. White Sox 1:10 p.m.
Aug. 8 at Houston 7:10 p.m.
Aug. 9 at Houston 6:10 p.m.
Aug. 10 at Houston 1:10 p.m.
Aug. 11 Tampa Bay 7:05 p.m.
Aug. 12 Tampa Bay 7:05 p.m.
Aug. 13 Tampa Bay 7:05 p.m.
Aug. 14 Tampa Bay 7:05 p.m.
Aug. 15 LA Angels 7:05 p.m.
Aug. 15 LA Angels* 7:05 p.m.
Aug. 16 LA Angels* 2:05 p.m.
Aug. 19 at Miami 6:10 p.m.
Aug. 20 at Miami 11:40 a.m.
Aug. 22 Kansas City 7:05 p.m.
Aug. 23 Kansas City* 7:05 p.m.
Aug. 24 Kansas City 2:05 p.m.
Aug. 25 at Seattle 9:10 p.m.
Aug. 25 at Seattle 9:10 p.m.
Aug. 25 at Seattle 2:40 p.m.
Aug. 28 at Houston 7:10 p.m.
Aug. 29 at Houston 7:10 p.m.
Aug. 30 at Houston 6:10 p.m.
Aug. 31 at Houston 1:10 p.m.
Sept. 1 at Kansas City 7:10 p.m.
Sept. 2 at Kansas City 7:10 p.m.
Sept. 3 at Kansas City 7:10 p.m.
Sept. 4 Seattle 7:05 p.m.
Sept. 5 Seattle 7:05 p.m.
Sept. 6 Seattle* 7:05 p.m.
Sept. 7 Seattle 2:05 p.m.
Sept. 9 LA Angels* 7:05 p.m.
Sept. 10 LA Angels* 7:05 p.m.
Sept. 11 LA Angels 7:05 p.m.
Sept. 12 Atlanta* 7:05 p.m.
Sept. 13 Atlanta* 7:05 p.m.
Sept. 14 Atlanta* 7:05 p.m.
Sept. 16 at Oakland 9:05 p.m.
Sept. 17 at Oakland 9:05 p.m.
Sept. 18 at Oakland 2:35 p.m.
Sept. 19 LA Angels 9:05 p.m.
Sept. 20 LA Angels 8:05 p.m.
Sept. 21 at LA Angels 2:35 p.m.
Sept. 22 Houston 7:05 p.m.
Sept. 23 Houston 7:05 p.m.
Sept. 24 Houston 7:05 p.m.
Sept. 25 Oakland 7:05 p.m.
Sept. 26 Oakland* 7:05 p.m.
Sept. 27 Oakland* 7:05 p.m.
Sept. 28 Oakland 2:05 p.m.

* Premier games

Join the Discussion

Fort Worth Star-Telegram is pleased to provide this opportunity to share information, experiences and observations about what's in the news. Some of the comments may be reprinted elsewhere on the site or in the newspaper. We encourage lively, open debate on the issues of the day, and ask that you refrain from profanity, hate speech, personal comments and remarks that are off point. Thank you for taking the time to offer your thoughts.

Commenting FAQ | Terms of Service