“At least the pictures for this one are ADORABLE,” I wrote before forwarding an emailed pitch for aden+anais cotton muslin swaddles to several people who I knew would coo at the close-up of tiny HRH Prince George of Cambridge, all snuggled in his car seat.
Barely two hours after the little prince’s public debut Tuesday, the makers of this swaddling cloth already were declaring, via electronic town crier, that this pictorial endorsement proves that their products rule. (According to Twitter reports, they, in fact, sold out a day later in the United Kingdom.)
This public relations pitch was just one among a dizzying number of royal-themed emails for products and events — most NOT endorsed by the Duke and Duchess of Cambridge — that PR professionals used to get editors’ attention before, during and after the Great Royal Baby Watch of 2013. (Hear about the billboard in Vegas that read “Congratulations on the royal addition. See you in 21 years.”?)
Here are some of the crown jewels delivered to the in-box.
Duck of Cambridge
Use Union Jack Duck Tape to add some prince-worthy flair to crafts, accessories, school supplies and more, or give home repairs a more regal feel. Plus, it’s a fun and inexpensive gift for all the wannabe royals in your life, with a suggested retail price of just $4-$6 per roll.”
Eye Spy a Tired Guy
“This miracle worker reduces eye puffiness and dark circles, all while diminishing inflammation and lifting the skin. The bioactive formula blends botanicals and natural oils to deeply hydrate and protect the skin around the eyes. New dads everywhere can pamper their exhausted eyes, no royalty required.”
Royal pachyderm of Fort Worth
Mayor Price will be at the Zoo on Thursday to announce the baby elephant’s name, which was selected by the public during a two-week-long naming contest held at the Zoo and on its Facebook page.”
New Baby Smell 1
“With Noodle & Boo, you can keep your little prince or princess clean with the Bouncing Baby Bubbles and Newborn 2 in 1 Hair and Body Wash. Complete the ultimate bath-time experience with the Baby Balm and Super Soft Lotion. Shower your little one as if they were the future heir to a throne — who needs the crown when you’ve got Noodle & Boo?”
New Baby Smell 2
“A new launch from Philip Kingsley, where his clientele includes royalty, PK Baby is formulated specifically for infants and young children. This ultra mild shampoo and body wash is formulated with mild cleansing agents and features a unique silky texture designed to remain on the hair during use, with less likelihood of running into eyes. So go ahead and shower your little one as if they were the future heir to a throne — who needs the crown when you’ve got PK Baby?”
Bundle of Joy
“Started in New York by an Australian mum, aden+anais is now sold in thousands of retailers around the world and favored by celebrity moms like Hilary Duff, Jessica Alba, Beyoncé, Kristen Bell, Jenna Dewan-Tatum, Anna Paquin, Halle Berry, Drew Barrymore and many others.”