It’s beginning to look a lot like a Christmas upgrade

Posted Monday, Jul. 15, 2013  comments  Print Reprints

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The city wants to keep its self-described status as the “Christmas Capital of Texas.”

In a workshop held before the June 4 City Council meeting, city manager Bruno Rumbelow told the Council he supported the idea of purchasing new decorations because it would draw bigger crowds to the city. He said any purchase would be an investment, not an expenditure, “because it drives so much visitation.”

“Some of our decorations are at the end of their life and we really need to improve our theme,” Rumbelow said, adding that the Christmas theme is an integral part of selling the city’s brand.

Representatives of the Parks and Recreation Department were asked to look into new ideas and return with options in a few months.

The holiday season features the annual Carol of Lights, highlighted by a huge illuminated Christmas tree in Historic Downtown Grapevine.

It also boasts a Light Show Spectacular with a custom choreographed light show featuring more than half a million LED lights.

Marty Sabota, 817-390-7367

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