New CEO is hired for Experience Arlington

Posted Tuesday, Apr. 02, 2013  comments  Print Reprints

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ARLINGTON -- Experience Arlington announced Monday that it has selected Ronnie Price as its new president and chief executive officer.

Price will replace former CEO Jay Burress, who resigned in December after four years of leading the organization, formerly known as the Arlington Convention & Visitors Bureau.

Price, 38, who most recently worked for the San Antonio Convention & Visitors Bureau, will begin work in Arlington on April 22. He received a three-year contract and will earn $180,000 a year.

"I look forward to working with Experience Arlington's wonderful staff, city leaders and industry stakeholders to develop a strategic plan that builds upon the success Arlington has already experienced," Price said in a statement.

Price has more than 16 years experience in hospitality leadership, sales and marketing, including five years as sales and marketing assistant executive director at the San Antonio CVB, according to Experience Arlington. Price, who graduated from the University of Houston's Conrad N. Hilton School with a bachelor's degree in hotel and restaurant management, previously worked for Marriott International in several roles, including sales and marketing and revenue management.

"Ronnie's diversified sales and marketing background, and his CVB experience with another top Texas destination, made him a great choice," Experience Arlington board Chairman Jim Brothers said in a prepared statement.

Arlington has a $3.3 million contract with Experience Arlington, a nonprofit organization that promotes venues in the entertainment district and shopping, dining, recreational and historical assets.

Susan Schrock, 817-709-7578

Twitter: @susanschrock

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